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Insights

A considered point of view.

Perspectives, facts and figures on the questions that shape football ownership and the opportunities around it.

A private stadium lounge overlooking a football pitch at dusk
01

The long view

The most meaningful ownership decisions begin with a view beyond the immediate transaction.

02

The full club

A club’s sporting identity, community and commercial potential are inseparable.

03

Context creates conviction

The quality of an opportunity becomes clearer when every material perspective is in the room.

Football facts

The numbers behind the opportunity.

Key signals from UEFA, Deloitte and FIFA, viewed in the context of the wider game.

€28.6bn

European club revenue

Record European club revenue reported for the 2024 financial year.

123

Investment transactions

Investment transactions across European men’s and women’s clubs during 2025.

€12.4bn

Top 20 club revenues

Combined revenue generated by Deloitte’s 20 highest-revenue clubs in 2024/25.

78,742

International transfers

International player transfers completed across professional and amateur football in 2024.

Explore all football facts
Market signal
57

Matches per club

Money League clubs played 57 competitive matches on average during 2024/25, compared with 51 the previous season.

Deloitte, January 2026

See the game in full.

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